We build massive referral websites which rank on Google for 1,000’s of specific, high quality buyer keywords that people type into Google every day, to find whatever product or service you offer, no matter what business you’re in.

When people search Google for you, many will see our referral websites. When people click any of our webpages, we redirect them to your website.
We present you as the top recommendation for exactly what they are searching for. And these aren’t generic searches, either… These are the 1,000’s of specific keywords that most website owners have to pay-per-click for, using Google AdWords.

The result is that our referrals are serious about finding something in particular (they are ready to buy now), and we redirect them to your website. Therefore our referrals have a high sales conversion ratio: not 2%, which is typical for generic searches – instead, expect to convert 10% to 40% of our referrals.

Sending you 1,000 referrals has a high probability of producing from 100 to 400 sales… which means new clients: a new and growing profit stream for you.

This works for virtually anyone in any industry

HOW THIS WORKS:

We start off by creating 1,000 webpages that are each optimized for front page placement on high quality buyer keywords. This is the eqivalent of bidding on at least 1,000 keywords, but instead, showing up for the ‘free’ results (no PPC).
Each additional month, we will add 1,000 more referring webpages to a DIFFERENT referral website, so you control more real estate on each front page. Collectively, this means showing up multiple times on each front page, across literally 1,000’s of buyer keywords that all relate to your business.
We get our lists of trafficked keywords directly from Google, so our pages collectively rank on the front page for buyer keywords.
Note that any one of these keywords alone might only get 1-3 visitors/month, since they’re each high-conversion keywords…
But with 1,000 webpages in play, and 1,000 more added each month to control more front page real-estate per keyword: That adds up to capturing perhaps over 1,000 visitors/month within the first 2-3 months, who are looking for what you offer and are ready to buy now!

Normally, just the website hosting alone would have to cost you $1,150 (10 domains on 10 hosting accounts with dedicated IP addresses: $115 each). And that’s before you even pay for creating webpages on any of those websites, for up to 10 front page results PER keyword (massive sales potential). For this project, we already have the referral websites setup for you… no need for you to spend money and time on hosting; we already have it covered.

The monthly fee is just $297: this is necessary to cover the space for 1,000 new webpages we add monthly to your project, the hosting, the visitor tracking, the image generation and placement on those 1,000’s of webpages, the redirect links to send your referrals to the webpage you want them to land on, and our consistent monitoring of your traffic.
And there is no setup fee.

There are no contracts or obligations. This simply runs month-to-month.
(Many of our clients have gotten so many referrals who converted into sales, they can’t accomodate more traffic – so stop when you want, and restart when you need.)

Like to Know More? Call Now on 1800 421 884

To ignore Facebook and continue advertising and promoting in only traditional print varieties means not living up to your business’s potential. Taking advantage of Facebook by creating a page devoted to your business is free, easy, and highly advised to attract new customers.  Why shut out a projected 700 million users in 2011? The visibility you can give your company proves facebook for business is a common sense approach in today’s society.

Facebook For Business Is About Connecting With Potential Customers And Developing Trust

One of the most attractive reasons for getting your business on Facebook is the interaction you have with people who have come to your page. Connecting with people online makes them feel special and will likely persuade them to either start, or continue, dealing with you for the foreseeable future. You’ve given them a one-on-one opening into your business, which is appreciated by loyal customers. Building this relationship with your fans will allow you to adapt your marketing, as well as your business services, to meet what they are asking for. Some want to give advice, others want no changes and to thank you for the good work. That’s facebook for business.

Those thanking you for a good experience with your company have given you free unsolicited feedback that you did not need to pay for. This goes a long way to improving your business based on the comments you receive online for positive experiences or recommendations for changes. Customers’ reaching out to you on Facebook is an opportunity for you to assist or handle their issues swiftly and to the customer’s satisfaction, which helps breed loyalty.

Facebook For Business Is A Modern Word Of Mouth Strategy

Additionally, word of mouth is the most powerful and effective form of advertising and using facebook for business is no different. Facebook is powerful in the sense that you can ask your customers to “like” your fan page. Once “liked”, friends of that customer will see your business show up on their page and may click through to your business out of curiosity, or to fill a need of theirs. This method can spread like wildfire if your business’s fan page is well structured, neat, and has attraction qualities that people look for.

Facebook for business is a growing trend in the 21st century and so going without a Facebook page can be detrimental when trying to keep up with a competing business that has a leg up on you with a Facebook account for their business. Facebook is an easy way to market your product, without the cost and time demands that other marketing ploys require. Continue building relationships with people interested in your company’s products or services through facebook for business and you’ll stay a step ahead of the competition

To begin, you’ll want to create a Facebook fan page that will ultimately allow people to informally gather in one spot to communicate about your business. Fan pages are free and simple to put up, and can be constructed in a few hours. Have a goal of making a page that is attractive to your customers, but also very simple and effective in getting your message across. Options include interactive applications such as polls and videos pulled from YouTube to customizations that offer specific product discounts or links to your company’s website. Continue to familiarize yourself with Facebook as new features are constantly added.

Send An Email To Existing Customers To let Them Know Your Business Is On Facebook

Once you start to use facebook for business and your Fan Page is up, and you’ve tweaked all the settings to personalize the page to your liking, make time to promote your page and make some new friends. If you have an existing customer list that includes the customer’s email address, you can send a simple mass email letting them know you are on Facebook. This is known as Lifecycle Marketing and centers on communicating with your customers by pushing important messages to them that can help your business. Letting them know your Facebook page is up and ready to be shown off is a perfect message to be sent so they can find you. Explain that if they become a fan, they can receive a discount off the next purchase or entered into a contest to win a prize. When fans begin interacting on your page, all of the friends of this fan will see a message on their Facebook News Feed stating their connection to this new business. This helps your Facebook page work for you, promoting yourself. This convenient ability to use Facebook for business is a sure win, as any post or messages you add to your Facebook page will be noticed by other friends.

Make sure the goal is to not only accumulate fans but to give the fans a reason to be there. Engage them in conversation to give them an up-close and personal experience. Use links, videos, photos and wall messages to engage fans in a combination of ways. The variety will help customers come back again in the future. Respect the fans’ concerns and encourage honest feedback about products or services they may have received. Work to resolve an issue that may not have gotten the attention it previously deserved. Fans will appreciate the willingness and others will take notice of the personal touch provided.

Your Business Might Not be On Facebook, But What About Your Competitors?

To use facebook for business, it is key to allow customers to easily find you on Facebook and become part of your business circle. Facebook shows no signs of slowing down and if your business is not on Facebook, there’s a strong possibility that your competition is working to take away the market share and customers you currently possess. In today’s society, there is a massive opportunity for you to promote your business to the millions of people that make up Facebook today. This is how you use facebook for business.

Need help with a fanpage for your business? Call us to discuss your needs 1800 421 884

Landing pages are the exact pages that visitors come to upon first arriving at your site. You can determine exactly which pages these are by accessing Google Analytics through their interactive dashboard and navigating to Content – then Top Landing Pages. Here you will see Entrances, which states how many unique visitors came to this site through a certain page. Bounces indicate how many visitors click away from the site immediately after coming to the entrance page. The Bounce Rate calculates the percentage of unique visits against bounces.

Google Analytics Gives You Clues On How Vistors Interact With Your Website

These indicators will give you a fundamental understanding of how to use Google Analytics to improve your landing page figures. Keep in mind that it doesn’t matter how many visitors come to your site through search engines or other traffic if they aren’t sticking around to read your content or learn more about your site. Focus on the trends you see on your Top Landing pages section and attempt to make adjustments to your page’s content or effectiveness in an effort to keep traffic on your site longer, reducing your bounce rate. Minor adjustments in content will increase the chances of visitors moving onto other pages since your content is worthy of additional interest, which will decrease the exit rate.

The exit rate goes hand in hand with exit pages. If you learn how to use Google Analytics effectively to pinpoint your exit pages, you can lower your overall exit rate. The top exit pages are the pages in which visitors leave from your website most frequently. They can be chalked up to pages with broken links, unattractive pages, poor information, popups, delays and other external factors.

By navigating in Google Analytics to Content, then Top Exit Pages, you will understand where visitors are exactly leaving your site so you can address this and make changes accordingly. The resulting report in Google Analytics will show you what pages visitors leave from. If you notice that the exit page is ironically the same as your entrance page, identify that visitors are coming and going from only one page and are not staying long enough to get value from other pages on your site. In particular, if this page is your home page, consider making changes immediately as chances are that they aren’t viewing other parts of your site. Consequently, if you are seeing a large amount of exits from the page in which you want visitors to leave your site, then you are in a position to avoid making too many tweaks to your site’s content.

Google Analytics Entry And Exit Page Metrics Are Used To Fine Tune Your Webpages

The key is to make changes to your chosen landing and exit page in small segments to determine what change made the difference. Learning how to use Google Analytics to identify desired landing and exit page changes is instrumental in getting visitors to spend more time on your site.

Learn more about Google Analytics – Conversion and Bounce Rates

Call us today  if you would like help in setting up Google Analytics for your site or to discuss how to improve conversion and bounce rates for a specific campaign.

Facebook for small business has become more of a requirement than an option if adding additional traffic and staying on top of the market are high priority goals. Once a small business fan page has been established within Facebook and the lines of communication are open to fans and customers, you will begin to receive traffic to your website specifically from Facebook. It’s important to engage these Facebook users, thanking them by offering a prize from a contest, or include an in-store discount to let them know they are important and privileged customers. Fans of your small business page present your business logo and link on their wall, which is then seen by all their friends, which can spread exponentially across a wide range of demographics and countries extremely quickly. Fans of your company can go from 100 to 1000 in the blink of an eye if they are looking for products or services you provide. This additional Facebook traffic can benefit your business as you start to earn from these new customers.

Facebook For Small Business. Fanpages Are A Free Source Of WebTraffic

As you can see around the web today, facebook for small business startups are extremely important and have become part of a businesses checklist to get up and running immediately.  You can interactively communicate with customers and form a bond with them in a way they may have not experienced before. Resolving a problem or issue they had with your place of business in the past may show this customer and others that you are willing to provide a personal hand in providing solutions. Asking for feedback and honest appraisals of products or services will begin a fruitful discussion for others to see if you allow the conversation to remain public.

Create Your Facebook For Small Business Fanpage

Keep in mind too when you create your facebook for small business fan page; be certain to make your business profile interesting enough to justify a reader’s willingness to read on and learn more about your business. Provide background information and be willing to share information about yourself and your company so that potential customers unaware of who you are can find out more about you very easily. This will help them become a supporter of your company and work to improve your bottom line.

Facebook business has become a virtual certainty as part of social media’s impact on the business world we live in. Continuing to be open and accommodating to both new and existing customers will increase your chances of receiving new facebook for small business traffic that can benefit your company in a big way.

Talk to us about how a Facebook fanpage can help your business.

Website Content That Is Low Quality And Irrelevent Will Be Penalised By Google

The recent Panda update from Google penalised many low quality websites stuffed full of poor quality, irrelevant or duplicate content.  Some of these sites saw big drops in rankings because of the poor quality of the content and the fact that they provided nothing useful to the reader. This change rewarded those site with good quality relevant website content with an increase in rankings and of course and increase in traffic, we will see more of this in the future as Google weeds out more and more spammy low quality sites.

Think Like The Reader

This was a great achievement for those people that are committed to creating top quality and relevant website content as Google has shown that they will be rewarded, unlike those sites with useless or poor quality content which are slowly disappearing off the indexes. This recent update shows that quality website content will no longer be shown below keyword stuffed irrelevant and useless content. Much more emphasis will be given to quality, not quantity and the benefits that are offered to the reader, in short, did the reader get what they were looking for from the content supplied to them based on the search query.

The structure of an article plays an important part in the effectiveness of website content in getting the correct message across. Articles that are structured in an effective manner and convey the appropriate message will tend to send more targeted traffic to your website.  This is a win for the reader as search results become more relevant to the original search query. The end user will tend to be sent to more relevant sites by the search engines and be shown good quality website content instead of the junk they may have encountered in the past. Google will tend to penalize those sites which continue to keep posting keyword stuffed irrelevant content with the aim of “tricking” the search engines, continual offenders will even have their site banned from the search engines eventually.

Website Content Should Always Be Created With The reader In Mind

The search engines will always reward good quality website content.  Google and the other search engines constantly strive to improve the search results for users and provide them with the most relevant results to their search query by fine tuning their algorithms. What you would like to read yourself can be the basis for creating quality website content and should be considered for every page or post on your website. Providing the most useful and relevant information for users has always been the ultimate goal for search engines and they will continually strive to do that.

If you are struggling to create new content for your website or just not sure where to begin, contact us to discuss your needs. We can provide an article/content writing service as part of any SEO campaign.

While all of these sites fall under the umbrella known as “social media”, they all function quite differently in relation to one another.  For instance, YouTube’s primary content is video, which are easy to upload and present to the world. YouTube channels can be created to become the centerpiece of your social media marketing campaign. Due to its social nature, YouTube is an optimal way to reach out to new customers and involve them in the marketing aspects of your product or business.

Social Media Is A Valuable Marketing Tool

Facebook can be used as another avenue to market through social media. Since almost everyone has at least heard of the large social networking site known as Facebook, if not already on it, more businesses are creating Facebook fan pages that encourage discussion and fan participation in events, promotions and activities. The idea behind this is, the more interaction there is with the customer, the more brand loyalty that is being built behind the scenes.

Another instance of social media marketing is through the social site Twitter. This site allows for short blasts of messages or updates that can be shared with others who are following the business.  Many companies like to add a personal touch to messages they send out and act as if they are talking directly to you as a customer. Building trust through constant communication is an effective strategy to implement.

A last social media marketing strategy to discuss is a simple “Digg” or “Share This” component businesses place at the end of blog articles or news releases. Readers who enjoy the content they are presented with can “vote” for this article which can then give more exposure to the piece at social bookmarking sites. This type of marketing can be set up automatically and is simple to implement.

There are many choices in Social Media

Overall, social media marketing is a relatively new concept. Due to the fact it is so new, many companies are still feeling their way through the social media field to determine what works and what doesn’t work. Other older forms of marketing have been tested over time and best practices have been become standard and understood. Social media is still evolving.

Another drawback of social media marketing is the fact that there is no cost to market through social media. Anyone can share material at any time, as much as they want, whether they have an audience or not. With no barrier to entry, the quality level and strategy can be lacking if the direction is poor.

Social media marketing is here to stay and can have a huge impact on your business or product if done correctly with a viable strategy intact. Utilizing many of the discussed social media options allows for the most interaction with your customer base and best opportunity to succeed in your market. We are happy to discuss social media with you. call today.

Quality Website Content Is Crucial For Success

Google recently made an algorithm change to weed out low quality sites that had poor and meaningless content. Sites with low value add for users, duplicate content from other websites or sites that were plain unhelpful to the user dropped in rankings across the board. This allowed for sites with better quality website content, original material, and information that outlined thoughtful analysis to move higher in the rankings for their specific target keywords.

Quality Website Content Will Be Rewarded By Google

For ‘those’ creating good quality website content, this was a monumental achievement in that quality relevant content will stand out and be rewarded over and above all the useless content that exists in web space. No longer will articles with a jumbled listing of keywords with little relevance supercede a well written article containing less keywords, but more relevant material. The emphasis has been placed on quality over quantity, and in terms of content, ones with the obvious nature of helping and providing answers for the search query at hand will win out over the ones that have stuffed keywords and no clear benefit.

Poor Website Content Should Be Avoided At All Costs

The overall composition of an article has become what website owners strive for as they create content for their sites. Articles that transition nicely into your site pertaining to products, services, or ideas you offer, have more chances of steering the correct kind of traffic to your website. This will mean less search results that yield little or no connection to the search query. Less-end users will be sent to an irrelevant site by a search engine and the annoyance of being directed to poor website content will be avoided. These sites that overloaded their content with nothing but a plethora of staggered keywords are being penalized by the new Google algorithm and even banned by search engines so they can avoid sending searchers to areas that have no meaning to them.

Quality website content is here to stay and will always remain a high priority in the algorithms set out by their creators. Google and other search engines will continue to strive to show the best search options to their users, which means, tweaking of their search engine results will continue. Many website owners find that continuing to create content that you would like to read yourself is the level of quality that should be displayed across the board on your site. Being able to find material you are searching for is the number one goal of search engines and will continue to be in future. Website content of a poor quality can do you harm in the search engine rankings. talk to us about creating top quality and relevant content for your website

Use Backlinks To Build Traffic

Through link building, a common method of receiving links from other sites is through the use of anchor text. Anchor text is the descriptive labeling appearing on a web page. Search engines review the anchor text to determine if the content is relevant to the web page. If the anchor text is related to the content within the page, the algorithms that rank pages will consider this link as having high authority. For example, an anchor text of ‘grass seed’ related to a web page that details ‘fall aeration’ would be associated enough to deem this a quality backlink.

Link Building Is Critical For Success

There are a number of ways to attack link building to secure quality backlinks to your site. Link exchanges, article marketing, guest blogging, forum profiles, social bookmarking and press releases are all examples of ways to receive backlinks back to your site. If you are a beginner and aren’t comfortable with building links, or just don’t have the time to build links yourself, you can find a link building service on the web to assist you with your case. They can work to give you a specific quantity of backlinks or can give you as much as you need to reach the top of the search engines so you get more visibility.

When building a site for the first time, be sure not to ignore building links to your site, as this is how visitors and search engines find you in the first place. With traffic, your website will be one of a million others that exist out there that may be wonderful and engaging, but never found by the audience it’s intended for.

Link Building – Not All Links Are The Same

One thing to keep in mind is that not all backlinks are the same. As touched on earlier, the more relevant the backlink is to your site’s content, the more the search engines will weight that to your advantage. This creates a more real and authentic rise in the search engines due to the true intention of your content, and not just a thousand non-relevant backlinks that have no connection to your material.

Link building should always be a high priority for your site, just as important as creating relevant content. When starting out, don’t be afraid to try different methods of building links. If you do struggle and need assistance, talk to us about link building services or to take over your back linking campaign.

Increase Market Share with Search Engine Marketing

As previously mentioned, Search Engine Marketing will need to consider both SEO and PPC to receive the best end result, which is top billing in the search engines. SEO aims for building content and sites that naturally rank in the search engines through other sites “voting” for them and considering their content worthy of a top spot. PPC, on the other hand, is a fast way into the search engines and directories.  SEM must blend both strategies, by incorporating them in a way that encourages return visits and unique visits from end users and continued quality content that will ultimately float you to the top of the desired results page.

PPC allows you to rank ads immediately near the top of the search results but come with a risk because you are hoping to attract customers by bidding on the price of related keywords that will bring them to your business for an eventual conversion or transaction. It’s important to choose the proper keywords or else you risk advertising yourself for an audience that is not interested in your offerings. Beginners in search engine marketing might want to consult with an experienced service that can advise them appropriately.

If you are new to SEM, be sure to track your website traffic and analyze the type of visitors and return visitors, and which ones are converting to paying customers. In the same respect, you can track the generation of leads and search engine marketing will help you determine how many conversions have taken place. By evaluating the trends, you can see whether you are getting the best bang for your buck or if it’s time to move onto different PPC programs or using different keywords to attract customers. All in all, the benefits to your business can be astronomical if you keep a close eye on trends and constantly tweak your campaigns.

Besides search engine marketing, offline marketing is another aspect of marketing to be concerned with. Offline marketing is considered all other types of marketing that do not include online searches or advertising for the material you are targeting. With offline marketing, you are targeting a wide audience in the hope that a few will show interest in your advertisement and convert into a buyer. This approach is usually more expensive and does not allow for immediate revision if necessary. Even with beginners search engine marketing, you know that the end user has already been prescreened by taking the time to type in the keywords that direct them to your business or service. SEM allows for a large number of listings over multiple keyword phrases that can bring in more traffic and conversions.

Search engine marketing for beginners is a wonderful opportunity to get your campaigns in front of the audience that is searching for them. Making sure your campaigns are appropriately targeted is the key to converting versus users just passing by.